Glowcation

Branding a "plant-powered" platform that uses local inside knowledge to help users discover the healthiest cafés on the planet. They needed a high-end, fashion inspired brand to help launch their editorial content site.

  • Ink Pot
    301,30,40
    #1e1e28
  • Pidgeon
    155,152,147
    #9b9893
  • Tiffany
    82,191,186
    #52bfba
  • Blue Ground
    167,207,206
    #a7cfce
  • Dusty Pink
    234,197,203
    #eac5cb
  • Slate
    81,100,102
    #516466

    Brand Colours

    Logo Icon

    The ‘G’ and map pin icon were then combined to create the distinctive logo mark.

    Logo Type

    The confident, progressive and fashionable GT Walsheim font formed a perfect basis for the custom developed logo type. Small tweaks helped bring it to live. The ‘G’ naturally formed a refresh symbol, with the ‘O’ becoming a map pin.

    Business Cards

    Business CardsBusiness Cards Business Cards

    Social Posts

    Social Posts Social Posts

    Marketing Emails

    Results

    "I would highly recommend Farside. Their professionalism and flexibility goes above and beyond."

    Ophelia Froud
    Founder of Glowcation

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